MSc SIM, a  program designed to help students excel in the world of sports – and beyond.

In addition to my research and consulting missions, I also serve as head of the MSc SIM ( a master of science focusing on the sports industry ) at emlyon business school, a unique program designed to help students navigate and excel in the ever evolving world of sports and beyond.

Embrace a world of changes

In an ever-evolving world of sports, where innovation and adaptability are paramount, it is crucial to equip aspiring professionals with the knowledge and skills to navigate and excel in this dynamic landscape. The MSc in SIM recognizes the shifting paradigms within the sports industry and prepares students to overcome the challenges that arise from breaking free from traditional norms. 

Time to shift gear

Gone are the days when sports followed rigid structures and stringent rules. Today, the industry demands a fresh perspective, an entrepreneurial spirit, and the ability to embrace change. Our program not only embraces this new reality but also equips students with the tools to thrive in it.

Delve into the challenges faced by the sports actors

Throughout this program, students delve into the challenges faced by successful actors who have dared to challenge the status quo and rewrite the rules of the game.

Thus you will explore and examine

– the transformation of the sports industry,

– the emergence of new business models, 

– the impact of technology, and the influence of changing consumer behaviors.

Embrace a world of changes

In an ever-evolving world of sports, where innovation and adaptability are paramount, it is crucial to equip aspiring professionals with the knowledge and skills to navigate and excel in this dynamic landscape. The MSc in SIM recognizes the shifting paradigms within the sports industry and prepares students to overcome the challenges that arise from breaking free from traditional norms. 

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